Project

The WCE team was a crucial part of all elements surrounding BrightFox’s social media launch. We guided the brand in identifying its social media aesthetic, hosted dedicated social media photoshoots and created short-form videos and GIF content. Additionally, we provided monthly content calendars, handled all postings and community management and ran social media ad campaigns on behalf of the brand.

Impact

WCE grew Brightfox’s social media to over 15,000 followers from a few hundred in less than a year. Laid out all strategies, including hosting dedicated social media photoshoots, which earned the brand higher-than-average engagement numbers for a ‘just-launched’ brand.